Roman dress drops to £37.80 with special code.

There’s something about that first properly warm day of the year when you can finally leave the house without a jacket and suddenly remember what summer feels like. It’s exactly the sort of moment customers at Roman had in mind when they spotted a “floaty” dress that’s being called “perfect for a summer holiday”.

The Floral Print Lace Detail Smock Dress usually comes in at £42, but right now it has dropped by 10% when you use the code BREEZE. That’ll take the price down to £37.80. Not bad for a dress that is versatile enough to take you from spring days in the UK to beach holidays.

Made from 100% cotton, the fabric is soft, breathable, and designed with that easy, floaty silhouette we all reach for when comfort is key. It skims rather than clings—ideal for those days when you want to feel relaxed, whether that’s after a long lunch or just navigating the heat. The sleeveless cut and flattering V-neckline keep things breezy, and there’s plenty of room to dress it up with a few favourite pieces of jewellery.

And while lace might sound a little high-maintenance, this dress keeps things practical as it’s fully machine washable, so you get the pretty details without the fuss. The floral print feels like it was made for sunshine-filled days, but it’s just as at home in spring too, especially when thrown together with a classic denim jacket.

It’s no surprise the dress has built up an impressive average rating of 4.9 out of five. One happy customer shared: “Bought this dress for sunny days. I like the pattern. It has plenty of room, and it’s not tight – very floaty. Lace detail on the shoulders of the dress has a tiered effect.” Another shopper, on the petite side, was just as pleased, saying: “Beautiful fit and perfect for a summer holiday. The length is just right for me 5’2″ and love the material.”

There’s a real sense, reading through the reviews, that this is the kind of dress people reach for again and again. The fabric, in particular, gets plenty of love, with one person noting: “Such a pretty dress and so flattering. Fabric is a lovely soft floaty cotton.”

Of course, no piece is entirely without critique. One customer did mention the weave is on the looser side, writing: “Loving it! The fabric is quite a loose weave, but a very cool and comfortable dress for summer.”

Another shopper added: “Lovely fabric and such a pretty summer dress.”