Meta’s Ray-Bans smart glasses sold more than 1 million units last year

January 30, 2025
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Meta CEO Mark Zuckerberg revealed sales figures for the company’s Ray-Ban smart glasses for the first time, telling employees that over 1 million units were sold in 2024. In remarks during an all-hands meeting seen by The Verge, Zuckerberg posed a question to staff about whether sales would go from 1 million to as much as 5 million units in 2025.

“We basically invented the category and our competitors haven’t really shown up yet,” Zuckerberg said during the meeting. “I think we’ll probably start seeing some of that maybe a little later this year, maybe next year, but we just have this wide open field right now to run and basically introduce as many people as possible to Meta AI glasses and we should take that opportunity.”

Meta declined to comment for this story.

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