Jones Road eyebrow pencil creates ‘natural’ full brows

Achieving that effortlessly natural, feathered brow look starts with finding the right eyebrow pencil. Choose a shade that’s too light, and your brows can fade. Go too dark, and suddenly the illusion of barely-there make-up is lost. While many pencils tend to cater to brunettes and blondes, grey shades have long been overlooked. But, for those embracing their natural silver tones, a Jones Road eyebrow pencil has been hailed as a “game-changer.”

One delighted reviewer shared: “I’ve looked for a grey eyebrow pencil for years, only to find this one is perfect.”

Created by cosmetics artist Bobbi Brown, the brand is known for its understated, skin-first approach to makeup, and this brow pencil fits into that philosophy. It’s crafted to enhance eyebrows rather than hide them, offering a soft, natural finish that complements your features. But best of all, the shade range goes beyond the usual suspects. Alongside the sought-after grey, you’ll find dark brunette, brunette, light brunette, ash, and blonde, so there’s something for everyone.

Priced at £24, it’s not the cheapest option on the shelf, but many shoppers insist it’s worth every penny. In fact, the pencil became a sell-out sensation last year and now jhas impressive 4.6-star rating, with glowing praise—especially for the grey tone.

One customer said: “The grey charcoal colour looks natural with my grey hair. Love the colour and how natural it looks! Blends beautifully, and the chunky stick is easier to use on my sparse brow than the thin pencils.”

It’s not just the shade winning hearts either, the pencil’s shape and texture have also been celebrated for delivering the ‘no makeup, makeup look’ that the brand is known for. Its slightly thicker tip allows for soft, diffused strokes that mimic real brow hairs rather than harsh lines.

“I was sceptical at first because of the thickness of this pencil,” admitted one shopper. “Boy, was I wrong! I love the way this brow pencil fills in my not-as-full-as-they-used-to-be brows without making them look drawn on. I just sweep it lightly along my brow and fill in where the hair is sparse. This pencil allows me to move my arch outward and still look very natural. I have tried everything out there, and I’m back to Jones Road Brow Pencil for good.”

According to the brand, the pencil is designed to create depth and fullness with minimal effort. A few light, upward strokes paired with a spoolie brush can transform brows into soft, fluffy arches. It’s also ideal for disguising thinning areas and can be layered with a brow gel for added polish.

For many, it’s become a staple in their everyday routine. One reviewer said: “The Grey Brow Pencil is AMAZING! For a 56-year-old woman with sparse eyebrows, this is easy to use and looks natural. I use this daily and refuse to leave the house without it on.”

Of course, no product is without its drawbacks. Some users found the thicker tip less precise than they’d prefer. One added: “I need a thinner point.”

Another commented: “I like the actual product. The colour is a good match for fair skin. I do not like the sizing of the pencil. It is too short and big around.”