How Companies Charge Your More Based on Your Shopping Data

September 30, 2026
2,139 Views


  • Now Playing

    Inside Look at How Retailers Use Your Data for ‘Price Experiments’

    05:25

  • UP NEXT

    Consumer Hot Topics: Spam Calls, Credit Safety and More

    04:52

  • Money-Saving Strategies as Grocery Price Wars Get Underway

    04:15

  • Mortgage Rates Hit Highest Level in More Than 2 Years

    01:57

  • Early Deals on Holiday Shopping: What to Buy, Trends to Look For

    04:20

  • How to Navigate the Housing Market Amid Rising Interest Rates

    05:53

  • Carla A. Harris Shares Career Advice, Talks AI and Jobs

    05:12

  • Why Networking is the Essential Career Tool

    05:37

  • Trump Sounds Off on Fed’s Decision on Interest Rate

    02:14

  • What Does the Interest Rate Hike Mean for American Consumers?

    02:06

  • Federal Reserve Poised to Raise Interest Rates: What to Know

    02:44

  • How to Prepare Your Home For Weather-Related Disasters

    03:55

  • Strategic Money Moves to Maximize Your 401(K) Savings

    03:49

  • September 2026 Freebies: School Supplies, McNuggets, More

    05:37

  • Jean Chatzky on How to Plan for the ‘Forever Paycheck’

    04:37

  • Why the End of Summer is the Best Time to Book a Cruise

    03:11

  • Labor Day Sales Guide 2026: What to Buy and Where to Buy It

    03:53

  • How the Iran War is Driving Up Everyday American Costs

    02:48

  • How to Shop Smarter During 2026 Labor Day Sales

    04:15

  • How Personal Finance is Changing for Younger Generations

    05:22

Across retail, travel, food and more, some companies are charging consumers different prices for the same products and services. Lindsay Owens, author of the new book “Gouged: The End of a Fair Price and What That Menas for Your Wallet,” says companies overcharge by using “price experiments” where they change randomly between customers and some also use “surveillance or personalized pricing” where they charge prices based on your data all to increase profits. NBC’s Vicky Nguyen reports for TODAY.



Source link

You may be interested

Amazon’s new Fire TV Stick 4K can pull power directly from your TV
Technology
shares2,233 views
Technology
shares2,233 views

Amazon’s new Fire TV Stick 4K can pull power directly from your TV

new admin - Sep 30, 2026

The new Fire TV Stick 4K will be a little easier to set up than Amazon’s previous 4K streaming sticks…

I've written the first Miss Marple novel in 50 years – but I had to follow 2 strict rules
Books
shares2,559 views
Books
shares2,559 views

I've written the first Miss Marple novel in 50 years – but I had to follow 2 strict rules

new admin - Sep 30, 2026

Exclusive: Lucy Foley reveals how she revisited St Mary Mead's most famous spinster aunt and amateur detective after half a…

Video shows daring helicopter rescue after Arizona man's truck gets stuck in floodwaters
Top Stories
shares2,560 views
Top Stories
shares2,560 views

Video shows daring helicopter rescue after Arizona man's truck gets stuck in floodwaters

new admin - Sep 30, 2026

The southwestern U.S. was slammed by heavy rains, causing severe flooding and multiple water rescues. Rob Marciano reports. Source link