Boots shoppers snap up ‘amazing’ cream for £10 in sale

The cream is clinically proven to reduce the appearance of wrinkles and boasts visible results in just four hours. It’s said that with four weeks of regular use, forehead wrinkles are reduced by 16% and crow’s feet by 11%. The cream contains three versiosn of skincare superhero ingredient hyaluronic acid which retains moisture and provides a plumping effect.

It is also enriched with Fibroxyl plant extract, known for its firming properties. UVA, UVB and long UVA protection is also included to protect skin from the sun, which has been linked to faster signs of ageing.

The L’Oreal cream has pulled in an average rating of 4.5 out of 5 from across hundreds of reviews. One thrilled shopper said: “I usually don’t bother with these creams but this one is amazing.

“I can definitely notice the improvement to my skin. It also has a factor 50 in the formula so no need for buying that sun factor for my face for holidays.”

Another shopper has tried many different products over the years but insists this is the best one, they said: “I have struggled with my skin since my late 20s (now 47) and have tried so many creams from £5 to £60. I am so pleased with this cream.

“First time using it and I can honestly say that my face feels and looks so good! I have not had a breakout since using it and I can see that the tone of my skin is more even. Hoping my skin doesn’t get used to it because so far, I don’t plan on trying anything else!”

It has been suggested that this cream might be better as a preventative measure. One shopper said: “Got it for my mum who is over 70. The product is good in general, leaves her skin soft and moisturise but did not work well on the wrinkles. I presume it would so really well for a younger person.”

It’s also proving popular with a younger audience, with one 18-year-old shopper saying: “My favourite spf I have used so far. Creates such a great base for makeup, has a perfectly thick texture but not greasy or heavy at all. Very pleasantly and lightly scented, I am 18 and still can have phases of acne and this didnt break me out at all. I would absolutely recommend this cream.”