The home accessories you never knew were making a style statement

From cottage core to dark academia, Brits increasingly view their homes as an important part of self-expression.

But while we may love a bold trend online, most people are more nervous about applying them to their own house.

New research from Shark reveals that 62% of the nation believe it’s important that their home reflects their personality, yet 63% admit they still play it safe.

Around half (51%) want to be more expressive with their interiors while 32% are held back by worries that they will make expensive design mistakes they will grow to regret.

There is also an emerging trend for household products, such as vacuum cleaners, to be an extension of the overall design.

It has been prompted by modest modern homes having less storage space than traditional properties, forcing people to put the tools on display.

Seven in ten now say the appearance of household products is an important consideration when making a purchase.

Maximalist interior designer and founder of Interior Curve, Siobhan Murphy, said: “Consumers are becoming much more intentional about the products they bring into their homes. It’s no longer just furniture and décor that shape a space.

“Everyday items and appliances, including vacuum cleaners, are increasingly expected to complement the overall aesthetic while delivering exceptional performance.”

Carolyn Anderson, VP marketing SharkNinja added: “Consumers increasingly expect household products to deliver exceptional performance without compromising on design.

“As our homes become more personal, multifunctional spaces, people want appliances that feel considered, complement their interiors and earn their place within the home.

“That thinking inspired the new Shark PowerDetect Speed Luxe Collection, bringing together Shark’s most intelligent cleaning technology with premium finishes designed to sit beautifully within modern interiors.”