Meet the experts helping us save on fashion, beauty, homeware and more

March 18, 2026
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The Savvy Buyers Club

The Savvy Buyers Club, from left: Bethan, Eve, Harriet Phoebe and Rachel (Image: The Savvy Buyers Club)

The cost of living continues to climb, meaning it’s never been more crucial to watch every penny. With rising household bills and shrinkflation making the weekly shop cost even more without seeing a difference in food quantity, consumers need to be clever when it comes to maximising their hard-earned cash.

Thankfully, we have a team of pretty savvy shopping experts whose passion is finding the best deals to help shoppers save money, whether it’s the newest broadband package offering better value for money or deal-stacking strategies. And every week they share tips, launches, offers and competitions to ensure readers never miss a bargain in a newsletter, reports the Mirror: The Savvy Buyers Club.

It’s a carefully curated guide on what to buy when it comes to fashion, beauty, home furnishings, DIY, tech and more, as well as highlighting the finest deals around from ReachPLC brands including The Daily Express, The Mirror, Manchester Evening News and more. You can sign up for the Savvy Buyers Club newsletter here.

Each weekend, we’ll be there in your inbox to help you shop smarter, economise further and stay ahead of the trends.

Meet The Savvy Buyers Club

The Savvy Buyers Club is made up of shopping writers and experts from across ReachPLC titles.

Firstly, there’s Bethan, one of the fashion and beauty team, who has a talent for deal stacking to maximise savings and spotting sell-out style items. She’s also a rapid dab hand at finding celebrity outfits on the high street, whether it’s Cat Deeley or Frankie Bridge’s latest look.

Another fashion and beauty buff, Eve is a devotee of maximalist style, evident in her vibrant wardrobe, and always has her finger on the pulse when it comes to trending pieces. She can be found trawling the internet for the best homeware finds, blending high-end aesthetics with high-street bargains, or discovering the top beauty launches for curly and wavy hair. When she’s not immersed in fashion and beauty, she’s a serious coffee aficionado and knows just where to find the best coffee machine deals.

Harriet, our Tech Editor, is your go-to for all the finest mobile deals, advice on which laptop or tablet to purchase, and the leading TV offers. She’s an expert in helping shoppers get the most bang for their buck, and is a whizz when it comes to comparing prices and specs.

Rachel, besides being our resident Amazon expert, is an avid baker and home cook. So, if you’re in the market for a new air fryer, slow cooker, smart kettle or kitchen gadget, she’s got your back. She also has the scoop on the top decor picks and Amazon favourites you need to add to your basket.

Lastly, Content Editor Phoebe is an enthusiastic reader, gamer, and Lego fan – she keeps our readers informed about the latest must-have sets. She’s also our Yimbly specialist (the marketplace owned by our parent company Reach Plc), reporting on the retailer’s latest deals on homeware, gardening and more that frequently outdo Amazon’s prices.



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