Nivea ‘skin-firming’ retinol alternative day cream is down to £10

Boots’ £10 Tuesday sale has returned and this week, it includes a bargain anti-ageing cream for those who are sensitive to retinol. It’s the Nivea Cellular Expert Lift Pure Bakuchiol + HA Anti-Age Day Cream, an anti-wrinkle moisturiser with SPF30 protection to boost collagen for younger-looking skin.

Nivea ditched the popular vitamin A ingredient for Bakuchiol, dubbed as nature’s retinol for stimulating collagen production, and the cream works to deliver improvement in just one week. It promises more defined facial contours, restored skin structure and even reduced deep wrinkles. The ingredient is proven to boosts cell’s collagen production by 48% in just four hours.

Other than Bakuchiol, the cream also incorporates hyaluronic acid for intense hydration to smooth the skin’s surface while penetrating deeper layers to reduce wrinkles and plump the skin.

The SPF30 sun protection is a bonus for those who tend to forget to use sunscreen in their skincare routine, it helps prevent premature skin ageing, age spots and cell damage.

Within two weeks, consumers reported to have approximately a 20% reduction in deep wrinkles. One Boots shopper agreed and shared: “Great day cream, after three weeks of using my skin is much softer, and my wrinkles less deep, I can really see a difference and I have tried many creams but love this. Non-greasy, makeup goes on easily and didn’t go all bitty, I can honestly say my skin looks younger. This is my new must have cream.”

A second said the retinol-alternative suited her skin better, penning: “I have acne prone skin,and they help me a lot…really satisfied with my purchase.”

The day cream, however, does not work on everyone as one customer mentioned: “I have been using this for six weeks and no difference at all. It makes my eyes sore. It’s very greasy and gives your face a shiny look.”

A 53-year-old disagreed and gave a five-star review: “Lived up to the hype. I have to say this was an amazing product. Skin was softer, smoother and more radiant. It smelt gorgeous too.”

The Nivea Cellular Expert Lift Pure Bakuchiol + HA Anti-Age Day Cream is now available at Boots for £10 instead of £22.50. Elsewhere, Spa Ceylon’s Skin Smooth Bakuchiol, £38 at Amazon, is infused with Ayurveda WonderHerbs formula for a smoother, intensely hydrated, visibly firmer skin feel.

Korean beauty brand Dr Jart’s Prejuvenation Firming Bakuchiol Cream, £49, works in synergy alongside hydrating panthenol and a collagen peptide to deliver up to eight hours of hydration and lessen the appearance of fine lines, tonal irregularities and pores.